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Case Study – 2020

Fairway Jockey

The world’s largest online selection of premium golf products

Project Description

Fairway Jockey is an online retailer specializing in custom golf equipment and offers the world’s largest online selection of premium golf products. Their extensive inventory includes drivers, fairway woods, hybrids, irons, wedges, putters, and golf accessories.

WestLink played a significant role in the development of Fairway Jockey’s online presence. Our team designed and developed the Fairway Jockey website, integrated Shopify with the site’s backend inventory tracking system, and connected it to SalesForce. Additionally, WestLink orchestrated the merger of Fairway Jockey and websites, successfully migrating thousands of products to be available on Fairway Jockey’s side.
over 3 years
7 people
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Fairway Jockey

Fairway Jockey

Fairway Jockey is the premier online destination for high-end, custom golf equipment, focusing on the unique needs and playing styles of golf enthusiasts. In collaboration with and GOLF Magazine, Fairway Jockey has cultivated an extensive collection of top-tier golf products from the world’s most prestigious brands.

Fairway Jockey recognizes that every golfer is unique and believes that your golf gear should mirror your individual style and preferences. By offering personalized options for club selection, including specific shafts, grips, and clubhead specifications, Fairway Jockey assists players in optimizing their performance on the green.

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Project Design

Client Testimonials

MAX Sports Health

WestLink has a very agile team. They’re able to understand how something is supposed to be done, and they can execute that from start to finish.


I was satisfied with WestLink’s work — they were great! We have about 4,600 customers using our app. Although we found a few bugs during the testing phase that they fixed, there were none once we launched the app.


The team was really dynamic and scaled up as we needed. We were happy with everything, no critiques.

Spray Valet

Our clients love our app! We now have the ability to scale to the size we want with technology and marketing that supports this growth.

ClinOne, Inc.

I have always been impressed with WestLink’s approach to communication. They integrate into your team and truly feel like augmented staff.

Citizen Watch Company

The Westlink team is easy to work with, flexible and responsible. They are focused on getting the task completed and understand budget and timelines. We couldn’t ask for a better company to work on our project.

Dermeleve Advanced Derm Solutions LLC

They are very flexible in the manner in which they work. They are accurate and professional in presenting timelines and budgets, but also were able to switch to an ad-hoc basis as needed which is really helpful for us.

True Spec Golf

They’re wonderful to work with and were extremely helpful. I would go as far to say they are experts in their field. We are privileged to have their assistance on a regular basis.


WestLink built us a fully functioning, dynamic, beautiful site that is easy to update and adjustable when needed. WestLink is knowledgeable, efficient, and fun to work with.

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