Accelerated, Aligned Digital Product Development
WestLink’s approach to innovation helps businesses secure organizational alignment and move quickly from strategy to execution. Using both proprietary and industry-established frameworks, we employ user-centric, effective methods to achieve business goals.
What is an innovation sprint?
An innovation sprint is a focused, time-bound process used to develop and test new ideas or solve specific problems quickly and efficiently. Typically lasting from a few days to a week, an innovation sprint leverages cross-functional expertise and agile methodologies to transform an innovative idea into a tested and validated prototype and proof of concept within a tight timeline.
WestLink’s innovation sprints are designed to foster creativity, collaboration, and rapid iteration, enabling teams to swiftly and effectively validate the core functionalities of new technologies or ideas, minimizing risks and accelerating decision making.
How it works 15 days Time and materials, varies based on complexity1. IdeateBrainstorming and refining the concept 1-3 Days2. PrototypeCreating a functional prototype to embody the concept 1 Week3. TestValidating the prototype with target users to ensure it meets the necessary criteria ~5 DaysBenefits of an innovation sprint
Validates technical feasibility, product viability and market interest before full-scale development Addresses potential issues early in the development process Empowers better decision-making with concrete data from real users Helps secure stakeholder and investor buy-in with demonstrable proof Serves as a clear roadmap for subsequent product development stages Minimizes financial risk of investment in non-viable ideas Ensures resources are allocated to ideas with proven potential
Benefits of an innovation sprint
Turning Your Concepts Into Digital Realities
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What is a design sprint?
Design sprints are a structured framework for rapid ideation, prototyping, and user testing within a condensed time frame. This method allows for thorough exploration and validation of product concepts, market needs, and user personas before development begins. By ensuring the product meets both user needs and business goals, design sprints minimize risks and accelerate time-to-market, ultimately leading to a market-ready product.
Leveraging our Advanced Discovery process—our most comprehensive discovery approach—we deliver a functional, yet minimal viable product (MVP) featuring the essential functionalities that early adopters will use and love.
How it works 100 days Time and materials, varies based on complexity1. Advanced DiscoveryIn-depth analysis of market needs and user personas 2 weeks2. DesignCrafting the user experience and interface 1-2 weeks3. EstimationDetailed planning of the development timeline and costs 1 week4. DevelopmentCoding and implementing the product Varies5. User Acceptance TestingVerifying the product meets user requirements 1 week6. MVP LaunchDeploying the MVP to the market ~100 daysBenefits of a Design Sprint
Builds a solid foundation for your product with validated customer needs Maximizes product-market fit, enhancing the potential for success Designed with the end-user in mind, enhancing satisfaction and adoption rates Reduces the risk of costly changes and pivots in later stages of product development Aligns with your business goals, providing a strong foundation for future growth and development
Benefits of a Design Sprint
Leading Digital Innovation From Ideation To Execution
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Featured Digital Innovation Clients
Client Testimonials
ClinOne, Inc.
I have always been impressed with WestLink’s approach to communication. They integrate into your team and truly feel like augmented staff.
ButlerBox
I was satisfied with WestLink’s work — they were great! We have about 4,600 customers using our app. Although we found a few bugs during the testing phase that they fixed, there were none once we launched the app.
Kebon
WestLink built us a fully functioning, dynamic, beautiful site that is easy to update and adjustable when needed. WestLink is knowledgeable, efficient, and fun to work with.
MAX Sports Health
WestLink has a very agile team. They’re able to understand how something is supposed to be done, and they can execute that from start to finish.
SwapIt Fast
The team provided key insight to our objectives, professionally challenged the direction, and applied their expertise to develop the right product. We continue to work with WestLink because the collaboration between our companies is the best we’ve ever encountered.
Goally
The team was really dynamic and scaled up as we needed. We were happy with everything, no critiques.
Dermeleve Advanced Derm Solutions LLC
They are very flexible in the manner in which they work. They are accurate and professional in presenting timelines and budgets, but also were able to switch to an ad-hoc basis as needed which is really helpful for us.
True Spec Golf
They’re wonderful to work with and were extremely helpful. I would go as far to say they are experts in their field. We are privileged to have their assistance on a regular basis.
Citizen Watch Company
The Westlink team is easy to work with, flexible and responsible. They are focused on getting the task completed and understand budget and timelines. We couldn’t ask for a better company to work on our project.
Spray Valet
Our clients love our app! We now have the ability to scale to the size we want with technology and marketing that supports this growth.
Award-Winning Innovation
82x Clutch Awards
Shopify Partner
9x CES Awards
AWS Partner
EO Member
Most Reviewed Company
Summit
2x Clutch Global Awards
About WestLink
WestLink designs and develops scalable software systems that are robust enough to tackle the world’s most challenging problems.
Our team of experienced UX designers and engineers work with our clients to realize their vision by providing high-quality software innovation, design, and development services.
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Let’s talk about your goals and vision, and we’ll help bring it to life.