Unlock the Potential of Machine Learning for Your Business
The possibilities of machine learning technology are limitless. Explore them with our machine learning consultants and data engineers!
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Our Capabilities
IBM Watson Machine Learning
Azure Machine Learning
TensorFlow
PyTorch
Keras
Scikit-learn
Caffe
MXNet
Theano
H2O
Apache Mahout
Microsoft Cognitive Toolkit (CNTK)
Image Recognition & Analysis
Image Recognition & Analysis
Machine learning models can identify, categorize objects, or detect intricate details within images, making them instrumental in facial recognition, object detection, and image segmentation.
Speech Recognition
Speech Recognition
Machine learning is crucial in speech recognition, allowing for accurate and efficient systems like voice-controlled devices, automated customer service, and real-time transcription and translation.
Natural Language Processing (NLP)
Natural Language Processing (NLP)
NLP is a subfield of artificial intelligence that focuses on enabling machines to understand, interpret, and generate human language to perform tasks like sentiment analysis and automated translation.
Customer Segmentation & Targeting
Customer Segmentation & Targeting
Machine learning solutions can be harnessed in digital marketing to analyze customer behaviors and preferences, empowering businesses to craft tailored marketing campaigns and enhance customer engagement.
Recommendation Systems
Recommendation Systems
An ML model can analyze user behavior and recommend products, services, or content based on their preferences, improving user engagement and sales.
Predictive Maintenance
Predictive Maintenance
A machine learning model can analyze data from machine sensors and other sources to predict when maintenance will be required, reducing downtime and increasing efficiency.
Credit Risk Analysis
Credit Risk Analysis
Machine learning improves the accuracy and efficiency of credit risk analysis. By leveraging machine learning algorithms, credit risk analysis can incorporate a broader range of variables and patterns, leading to more accurate risk assessments.
Predictive Modeling & Revenue Forecasting
Predictive Modeling & Revenue Forecasting
Machine learning can be used to analyze historical data and predict future sales and revenue, helping businesses make informed decisions.
Fraud Detection & Prevention
Fraud Detection & Prevention
Machine learning can be used to detect fraud by identifying patterns and anomalies that may indicate fraudulent activity from past data. This has been implemented across various industries, including banking, ecommerce, and insurance.
Medical Diagnosis & Treatment Planning
Medical Diagnosis & Treatment Planning
Machine learning can be used to analyze medical data and help healthcare professionals improve the accuracy, speed, and personalized nature of medical diagnosis and treatment planning.
Sentiment Analysis & Opinion Mining
Sentiment Analysis & Opinion Mining
A machine learning engineer can develop an ML model to analyze social media data and determine the sentiment around a particular brand, product, or service, helping businesses with reputation management.
Autonomous Vehicle Navigation & Control
Autonomous Vehicle Navigation & Control
Machine learning enables autonomous vehicles to navigate and control themselves, improving safety and efficiency.
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Case Studies
WestLink’s Engagement Process
Requirements Gathering
Proposal & Contract
Design
Development
Quality Assurance
Deployment
Maintenance & Support
Requirements Gathering
WestLink follows design thinking processes when gathering requirements. This involves value stream mapping to engage with users and stakeholders to identify their needs, ideate solutions, and iteratively refine product requirements and designs, while optimizing processes to deliver maximum value efficiently. Open communication, feedback, and validation are key throughout the process to ensure a successful, user-centric product.
Proposal & Contract
Once the requirements are defined, we’ll prepare a proposal outlining the scope of work, timeline, and cost. If both parties agree on the proposal, a contract is signed to formalize the agreement.
Design
The next step is to create designs for the software, including wireframes, mockups, and user interfaces. The client will review and approve these designs before our team moves on to the development phase.
Development
The development phase involves writing the code for the software. We will typically follow an agile or iterative development methodology, with regular check-ins and demos to keep you informed of progress.
Quality Assurance
Once each software release is developed, it is thoroughly tested to ensure it meets requirements and is defect-free. This may involve manual testing, automated testing, and user acceptance testing.
Deployment
Once the software has been tested and approved, it is deployed to the production environment. We provide support during the deployment phase to ensure the software functions properly.
Maintenance & Support
After deployment, your software may require ongoing maintenance and support to address issues and make updates. WestLink can provide software maintenance and support on a continuous or ad hoc basis.
Why WestLink?
Entrepreneurial
We approach projects with an entrepreneurial mindset, using off-the-shelf options where possible, to minimize expenses, speed time to market, and deliver cost-effective solutions to our clients.
Experts
Our skilled professionals have years of experience in custom software development and continuously expand their skills and knowledge to deliver the most advanced solutions.
Award-Winning
Our team has received multiple awards for our product development work, demonstrating our commitment to delivering high-quality solutions that exceed our clients’ expectations.
Easy to Work With
We pride ourselves on being easy to work with, providing clear communication and transparency throughout a project. Our collaborative approach ultimately helps us deliver solutions that meet our clients’ unique needs.
Strategic Partnerships
As AWS and Shopify partners, we have access to the latest tools for developing web and mobile apps, allowing us to offer the most innovative and effective solutions.
Client Focused
We are client-focused and live to create custom software that meets our clients’ unique requirements. We are committed to putting client outcomes first.
2023 Clutch Award
9x CES Awards
AWS Partner
Most Reviewed Company
2023 Clutch Award
Client Testimonials
Dermeleve Advanced Derm Solutions LLC
They are very flexible in the manner in which they work. They are accurate and professional in presenting timelines and budgets, but also were able to switch to an ad-hoc basis as needed which is really helpful for us.
True Spec Golf
They’re wonderful to work with and were extremely helpful. I would go as far to say they are experts in their field. We are privileged to have their assistance on a regular basis.
Goally
The team was really dynamic and scaled up as we needed. We were happy with everything, no critiques.
ButlerBox
I was satisfied with WestLink’s work — they were great! We have about 4,600 customers using our app. Although we found a few bugs during the testing phase that they fixed, there were none once we launched the app.
MAX Sports Health
WestLink has a very agile team. They’re able to understand how something is supposed to be done, and they can execute that from start to finish.
Kebon
WestLink built us a fully functioning, dynamic, beautiful site that is easy to update and adjustable when needed. WestLink is knowledgeable, efficient, and fun to work with.
ClinOne, Inc.
I have always been impressed with WestLink’s approach to communication. They integrate into your team and truly feel like augmented staff.
Spray Valet
Our clients love our app! We now have the ability to scale to the size we want with technology and marketing that supports this growth.
About WestLink
WestLink designs and develops custom cloud-native software solutions suitable for advanced machine learning, artificial intelligence, big data, bioinformatics, and IoT applications.
From startups to Fortune 500 companies, WestLink augments client teams with specialists, builds new systems and consults with companies to optimize and expand their existing systems.
Frequently Asked Questions
What is machine learning?
Machine learning, a branch of artificial intelligence, leverages algorithms and statistical models to gain insights from vast datasets. This enables computers to enhance their performance autonomously and make informed predictions or decisions. The process typically involves training data, optimizing parameters for precision, and fine-tuning model performance outcomes based on feedback.
What is the difference between AI and machine learning?
AI is a broader field that encompasses developing computer systems that can perform tasks that typically require human intelligence. At the same time, machine learning is a subset of AI that focuses on developing algorithms and statistical models that can learn from data.
What is machine learning development?
Machine learning development encompasses the stages of model development, model training, and the deployment of machine learning algorithms to tackle specific challenges or execute particular tasks. Building a machine learning system typically entails collaboration between data scientists, data engineers, and software developers. Their joint efforts guarantee the machine learning algorithm’s effectiveness, scalability, and seamless integration into other systems or applications.
What are some applications of machine learning?
Machine learning is used in various applications, including NLP, image and speech recognition, fraud detection, recommendation systems, and predictive maintenance in manufacturing. Working with a machine learning consulting firm can help businesses implement machine learning solutions.
What is machine learning consulting?
Machine learning consulting services assist organizations in harnessing their data to improve business operations through machine learning solutions. A machine learning consultant designs, develops, and deploys a customized ML algorithm tailored to the company’s unique challenges. Throughout the process, they provide guidance and ensure that the machine learning solution effectively meets the organization’s needs.
What is deep learning?
Deep learning, a subset of machine learning, leverages multi-layered neural networks to autonomously identify crucial data features. This eliminates the need for manual extraction inherent in traditional machine learning models. This capability makes it especially powerful for tasks like image and speech recognition. Its widespread applications range from medical diagnosis to financial forecasting, and it’s poised to drive future advancements in areas like robotics and personalized medicine.
What is the difference between supervised and unsupervised machine learning?
Supervised machine learning uses labeled data to make predictions based on input data and is typically used for tasks such as classification and regression. In contrast, unsupervised learning uses unlabeled data to uncover hidden patterns and relationships and is often used for clustering and dimensionality reduction. The decision to use supervised learning or unsupervised learning hinges on the type of data accessible to a data scientist and the nature of the problem.
How soon can WestLink start my project?
WestLink can start requirements gathering for your machine learning project typically within a week. Once the requirements gathering phase is complete, which normally takes 2-3 weeks, we can begin the development process immediately. We aim to ensure a smooth and timely kickoff of your project, aligning with your desired timeline and delivering high-quality results.
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Let’s talk about your goals and vision, and we’ll help bring it to life.